Lang
From September 10th to 13th, 2025, the annual highlight of Southeast Asia's packaging and printing sector – the Vietnam Packaging & Printing Expo – was grandly held at the Saigon Exhibition & Convention Center (SECC), Ho Chi Minh City. At this significant moment of continuously deepening bilateral economic and trade cooperation, our company, a leading enterprise in China focused on post-press solutions, made a splendid appearance. We showcased our full range of core products, including water-based matt/gloss varnishes, water-based blister varnishes, and UV inks, engaging with industry partners from Vietnam and globally to explore market opportunities. Our green and efficient material solutions aim to empower the packaging industry's transition towards higher value-added products.
Spotlight on the Exhibition: New Material Demand Opportunities under China-Vietnam Cooperation
The packaging and printing industry is rapidly upgrading from basic production towards premium and environmentally friendly products. This exhibition gathered over 200 exhibitors from multiple countries and regions including China, Japan, South Korea, and Germany, attracting more than 10,000 professional buyers, industry experts, and supply chain partners. Attendees included major local Vietnamese packaging factories, food and beverage producers, and regional branches of international brands.
To seize this opportunity, our company formed a dedicated project team led by our R&D Director. We initiated market research half a year in advance in collaboration with local partners, focusing on three major pain points faced by Vietnamese companies: difficulty in meeting environmental compliance, poor functional adaptation of materials, and tight cost control. Based on this, we selectively curated our exhibition products and strived to create an immersive experience featuring 'sample display, live testing, and effect comparison', allowing clients to directly appreciate our products' advantages.
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